Structured
We set great store by ensuring that our partner companies’ entire business models embrace sustainability, where they can, in the majority of their product portfolios and how they operate, for example. We rely on the information they provide us.
It’s up to the businesses themselves to increase their sustainability levels as much as they can and to take their employees and guests with them on their sustainability journey. Each business is encouraged to publicise its sustainability measures on its communication channels and, of course, you are also invited to provide feedback on your experiences. This is how we keep quality high, create transparency and learn from each other.
The following applies to all three ‘pillars of sustainability’ – some criteria are easier to satisfy and others require comprehensive concepts and long-term planning, but they all contribute to establishing sustainability or sustainable thinking, ensuring it becomes the standard throughout our city, not just in the tourism sector.
Team oriented
We work with numerous local providers in order for tourism in Hamburg to make a better contribution to the protection of our culture and the environment, to social inclusion and to sustainable economic growth. The Hamburg Card Green is a fine example of our teamwork – we select our partners carefully, according to strict criteria, which is how we have succeeded in bundling a wide range of very different sustainable options together to provide our visitors with a multifaceted experience of the city of Hamburg.